Algorithm changes, feature rollouts, policy shifts, and exec moves — tracked across TikTok, Instagram, YouTube, X, Snapchat, LinkedIn, Bluesky, and more.
The long-rumored co-creator feature is live for select accounts — and early data shows 3x engagement lifts for brand-creator partnerships.
Internal testing data shows posts with burned-in captions receiving up to 35% less reach — a move that could reshape accessibility on the platform.
Developers can now build immersive social layers for Meta's AR glasses, with public beta access dropping this spring.
YouTube announced a doubling of its creator fund but added new eligibility requirements around originality, AI detection, and minimum engagement rates.
The update transforms Community Posts from image-only updates into a multi-format hub, directly challenging Patreon and Substack for creator-fan engagement.
The milestone cements MrBeast's position as YouTube's undisputed king and reignites debate about whether one creator's dominance is healthy for the platform's ecosystem.
The change, announced with little fanfare, has sparked creator exodus threats and rekindled conversations about platform loyalty and dependency.
Growth is undeniable. But internal retention data paints a sobering picture: most new signups vanish within two weeks of joining.
A policy designed to protect minors ended up locking teens out of DMs with parents and teachers, forcing a hasty rollback within 48 hours of launch.
Long-form content on TikTok follows a completely different distribution model than short clips. We break down the new signals the algorithm uses to rank extended videos.
The new API integration lets skincare brands serve personalized product suggestions based on live camera analysis — a first in social AR commerce.
A landmark GDPR enforcement action requires LinkedIn to retrain its recommendation models without European member data — a precedent that could ripple across all major platforms.